Your business has evolved. Now? It’s time for your visuals to catch up.
Brand Gap is a mini visual brand audit that spots what’s still working, what’s not, and how to bring it all back in sync.
You’ve grown, shifted, and stepped into a new season. But your brand visuals feel like an earlier version of you.
Here’s what you’ll get inside Brand Gap
A personalised video audit
You’ll receive a 15-minute recorded Loom video where I walk through your chosen platform—your website, Instagram, or both—and highlight where your brand is aligned, where it’s offbeat, and how to close the gap.
A 1-page summary report
3 key observations
What’s working (and why)
What’s creating disconnect
Clear, actionable next steps to realign your brand
- 3 key observations
- What’s working (and why)
- What’s creating disconnect
- Clear, actionable next steps to realign your brand
Delivery within 3 working days
You’ve been in business for 2+ years and your current brand no longer reflects where you’re at
You’re a perfect fit for the Brand Gap if:
You’ve grown, shifted, or elevated, but your brand identity still feels like the “earlier you”
You want fresh, strategic eyes on your brand to help clarify what’s working and what’s not
You’re planning a rebrand, offer shift, or visual refresh and want to start with clarity
Here's how it works
01
Purchase Brand Gap
Click the button to checkout and secure your audit. Once that’s confirmed, I’ll guide you through the next step.
02
Fill out the short intake form
You’ll get an email right after checkout with a link to a quick form. It'll take just 5 minutes to give me what I need to tailor your audit.
03
Receive your personalised audit!
Within 3 working days, you’ll receive a 15-minute video walkthrough and a 1-page summary with insights and next steps to help you realign your brand.
Things you might be wondering ...
FAQs
Absolutely. Even beautifully designed brands can fall out of sync when your business grows or shifts direction. This isn’t about critiquing past work, it’s about helping you see what still fits, what doesn’t, and what to refine so your brand reflects where you are now.
Not necessarily, and that’s the point. This mini audit is designed to give you clarity. Whether you’re just tweaking or considering a full rebrand, you’ll walk away with insight that helps you make confident decisions either way.
Nope! This is designed to be low-lift and high-value. Everything is delivered via video and a short summary report. You’ll fill out a quick form, and I’ll handle the rest.
I’ll be reviewing your brand’s visual identity. Things like colour, typography, logo usage, overall design style, and how it’s being applied across your platforms. I’ll also look at how well those visuals support your current offers, audience, messaging, and brand vibe. The goal is to help you spot what feels aligned (and what doesn’t).
Nope. Brand Gap is designed to be genuinely useful on its own. You’ll get a clear, personalised audit you can action however you like.
If you do want help bringing it to life, I’ve got options (like a full rebrand or a Design Disco for collateral design and smaller tasks). But there’s zero pressure to take it further.
You can walk away with clarity or keep the momentum going. Totally up to you.
esley studio
Let’s spot the gaps and refine your brand to reflect who you are now
Receive your personalised video + summary report within 3 working days. Just clear, strategic insight from an experienced eye.