The Profit Queens

BRAND IDENTITY + COLLATERAL

The Profit Queens are a duo team of profit-loving finance experts helping female entrepreneurs know their numbers, grow their profits and create a financially fulfilling business via their signature online course.

The aim:

To steer away from the stigma ‘that numbers are boring’, and instead create a fun, lively and engaging brand that would attract their dream audience and make learning about business finances fun.

The design:

We worked together to design a new brand identity and collateral.

The result:

A bright, fun and comprehensive brand identity that perfectly represents The Profit Queen’s values, and has attracted their exact dream audience.