Erika Fitzgerald

BRANDING IDENTITY + COLLATERAL

Erika Fitzgerald is a website copywriter, strategist and mentor for digital-savvy entrepreneurs.

The aim:

To swap Erika’s DIY branding for a professionally designed ‘vintage, modern, Californian inspired’ brand identity that would resonate with her laid-back creative audience, help her take her business to the next-level, and attract higher-end clients.

The design:

We worked together to design a new brand identity, business card, thank you card, lead magnet ebook, and Pinterest templates.

The result:

A beautiful and comprehensive brand identity that perfectly represents Erika’s philosophy, and has more than tripled her online visitors.