Your DIY Visual Brand Audit

Your DIY Visual Brand Audit

Your DIY Visual Brand Audit The exact elements your brand needs to stand out and succeed   When I’m not romancing pixels and swooning over colour palettes, I moonlight (or, rather, daylight) as a dance instructor. At first glance, these two careers might not seem...
What is a semi-custom brand identity?

What is a semi-custom brand identity?

What is a semi-custom brand identity? Your easy guide to understanding the brilliance of semi-custom brand identities   You know your brand identity is the heart and soul of your business. It connects you with your audience in a way that’s just the teensiest bit...
Design Lingo: Brand Strategy

Design Lingo: Brand Strategy

Design Lingo: Brand Strategy What is a brand strategy? (… And why exactly does *this* resident designer think it’s so immensely valuable?) Brand strategy. You’ve likely heard the term thrown around a lot. But if you have zero clue what the Riverdance it actually...
Three signs it’s time to consider a rebrand

Three signs it’s time to consider a rebrand

Three signs it’s time to consider a rebrand You’ve outgrown tie-dyed tee shirts and fluoro headbands. Yellow page advertisements and keyword stuffing.   … But have you outgrown your brand?   Earlier last year, I clicked over to my website, glanced at my...